Conducted by: Adela Alonso a strategic branding and sustainable branding consultant
Building a strong brand is one of the most critical steps when starting a business. It will have tremendous impact in the way your product and your company are received and understood. Powerful branding can add value, generate interest, and build trust.
But to do so, this brand needs to be built in on solid strategic principles. A pretty logo is worth nothing if it doesn’t align with the message you are trying to convey, or the priorities of the customer you are targeting.
So, how do we build a show-stopping brand? Great question.
To find out the answer, join us next Wednesday 26th of January on in5 Design to learn the basis of strategic brand-building with Adela Alonso Alonso
Adela Alonso Alonso
Adela is a Spanish-born strategic branding and sustainable innovation consultant, speaker, and author with over 15 years of international and intercultural experience in fashion, marketing, and entrepreneurship.
In 2018 she changed her apartment in Dubai for a suitcase and now works 100% remotely while traveling the world. She works with brands going from international retail giants to aspiring designers or tech start-ups helping them build brands and products that attract, interest and convince. In her newly published book “The Passion Entrepreneur” she explores the mindset challenges that come with building a business out of passion and gives the keys you need to do it successfully